Beech has traditionally been called the tree of “everlasting youth”. Bud extract from this super tree works wonders by boosting oxygen flow and supporting collagen and elastin formations in the skin.

We can’t say enough about the healing properties of birch. Its bark, sap and leaves have all been used in traditional treatments of various skin conditions. The sap, mixed with water can even become a drinkable detoxifier. We use water and extract from the birch leaf because of its hydrating, nourishing, softening, calming, toning and purifying effects on skin. (It sounds incredible, but it’s true).

The wild grown blueberries in Sweden are actually called Bilberry in English and are a different species than the American Blueberry. While the American blueberry is white inside, the Swedish Blueberry is smaller and has a dark purple inside, is richer in antioxidants and has been shown to be one of the most antioxidant rich berries in the world. Mid July to mid September is blueberry season in Sweden and there are plenty of wild blueberries in the forests for everyone to harvest.

Borage is a herb which grows wild in Sweden. The seeds of the small blue flowers are used to extract an oil rich in GLA, gamma-linolenic acid, also referred to as an Omega 6 oil. In Sweden borage is called, “Gurkört”, ("gurk" – means “cucumber” and "ört" – means “herb”), because of the cucumber scented plant/herb.

Chamomile has been dedicated to the sun and worshipped above all other plants by herbal healers for its healing properties on skin. It is also said that if you plant chamomile near other sickly plants it will revive them. Chamomile is native to Europe and grows in southern Sweden.

The use of lavender dates back thousands of years. In Roman times the flowers were added to baths. In fact, this is where lavender gets its name – from the Roman word lavare, which means "to wash". Herbalists recommended placing dried lavender flowers under the pillow for a good night’s sleep, because of their calming effect.

Lemon balm was used by the Ancient Greeks and Romans and was found throughout most of Europe. It has been used for its medicinal benefits by herbalists to treat sword wounds, herpes virus, cold sores and for its wound healing and skin tightening effect. A Swiss physician and alchemist, Paracelsus (1493-1541), believed that lemon balm was an “elixir of life” and would increase strength and lengthen life.

Years ago we read about Oat in a book containing recipes from the 18th century and from then on we have used it in many of our products. For centuries oat has been used by traditional healers to effectively treat wounds and rashes. Its secret? A high content of beta-glucan, which not only acts anti-inflammatory but also stimulates cell renewal and therefore accelerates the healing process.

Our organic fermented alcohol is made from organic food waste such as sugarbeets, wheat and cellulose which are fermented into alcohol and used in our Eau de Parfums.

Raspberry grows wild in Sweden as a bush with red berries, from north to south. The seed oil from the berries is a dry and quickly absorbent oil known for its hydrating, moisturising and lipid-barrier protection. The oil brings anti-inflammatory and antioxidant benefits and is a perfect protector for dry, sensitive and mature skin.

Rosehip is a shrub growing wild in Sweden, flowering once per season with pale pink petals and yellow centre with a musk like aroma, the orange fruits grows in cluster and contains high levels of Vitamin C. We use Rosehip fruit extract for it’s high vitamin C levels and rich antioxidant compounds including Polyphenols.

Organic Sea Buckthorn grows along the sea in southern Sweden. The Fruit Extract is used for its anti-oxidative and skin conditioning benefits and is rich in vitamin C, E, F and Pro-vitamin A. The seed oil is rich in vitamins A, E and omega 7, which help strengthen the skin barrier. The medicinal use of the plant and its fruit goes a long way back, with references found in Ancient Greek and classic Tibetan medicinal texts.

Twinflower, or Linnea Borealis in Latin, is named after the Swedish botanist Carl Linneaus who adopted the flower as his personal symbol because it was his favourite plant. Twinflower grows widely in Sweden, in fir forests and on tree tundra, and the soothing benefits of this plant have been used in treating a wide variety of skin conditions ranging from rashes and eczema to water blisters and diaper rashes. We’ve even heard that it has been used effectively in treating rheumatism.

White willow is a tree which grows near water in southern Sweden, it is tall and slender with tiny yellow flowers and thin leaves. White willow bark extract is a natural source of salicylic acid, a BHA-acid, which exfoliates the skin, to help shed dead skin cells and makes the skin appear more smooth and even.